Spotlight
Our reporter Li Xiaohong
After Mobike and ofo led the wave of “shared bicyclesâ€, more cycling companies joined the battle. Especially in Beijing, Shanghai, Guangzhou, Shenzhen and other cities, the number of shared bicycles is growing rapidly. According to incomplete statistics, the current holdings have reached millions and have shown a good momentum of development. However, the lack of supervision of this "Internet + bicycle" model has been questioned.
Urgent development of supervision and management methods
There is no parking pile, no need to do the card, the mobile phone rides the car and rides away, to the destination, park the car on the side of the road. In the face of traffic congestion, shared bicycles have found a feasible solution for the “last mile†problem of citizens. In the face of environmental pollution, sharing bicycles provides a convenient way for citizens to travel green.
Compared with the current urban public rental “piling bicyclesâ€, there is no fixed parking spot for shared bicycles. With the rental and parking, it can adapt to the market and better meet the individual needs of the citizens. It can also make the bicycles lighter. The simple and flexible transportation advantage is conducive to the return of bicycles to the city.
However, while sharing bicycles provides convenience for urban travel, there are more and more exposed problems. For example, bicycles are free to walk through and vehicles are parked everywhere. This not only brings great security risks, but also poses new challenges to urban management.
In fact, according to the original idea, shared bicycles should be parked in public parking areas that do not affect traffic, but the reality is not satisfactory. The reason is that the quality of the citizens is uneven, and the quality of some citizens needs to be improved. Second, the development of new things requires the creation of a new environment, such as the continuous improvement of urban infrastructure. In addition, although the "shared bicycle" is the main concept of sharing, it does not belong to the "sharing economy in the strict sense." It is precisely because of the inconsistency between users and resource owners of this atypical “shared economy†that their various problems occur frequently.
In fact, some cities have begun to introduce relevant policies to share bicycles. On December 27, 2016, the Shenzhen Municipal Transportation Commission announced the “Opinions on Encouraging the Regulation of Internet Bicycles (Draft for Comment)â€; on January 9, 2017, Chengdu issued the “Chengdu City Trial on Encouraging the Development of Shared Bicyclesâ€. Comments (draft for comments) and so on. Both parties have proposed to strengthen the management of shared bicycle parking order, and require sharing bicycle companies to adopt technology, management and other means to ensure that vehicles are parked according to regional and point specifications.
In the opinion of the industry, to improve the corresponding special layout plan for shared bicycles, the government departments can coordinate the planning of the layout with the public transportation hub, indoor and outdoor parking lots, communities, and commercial areas. Sharing bicycles must further strengthen industry management, industry self-discipline, and industry supervision. In the case of increasing number of companies entering the shared bicycle field, appropriate industry associations can be formed in time to assist the government in formulating and implementing industry development plans, industrial policies, administrative regulations and related laws.
Need multi-party synergy
It is worth noting that many problems such as the destruction of shared bicycles, the locks of private locks, the storage of homes, and the occupation of public spaces have also plagued the management of shared bicycle companies.
In this regard, Moby proposed a new management approach to solve the above problems. For example, if an alarm system is set up for a car, if the car does not report data for more than one day, it will be listed as a key object that may be lost. As for the problem of chaos in the car, the user reporting system was established, and everyone was encouraged to put the vehicles in order. Harrow Cycling has launched a “credit point†to encourage users to park their bicycles in a civilized manner. When the GPS loaded by the bicycle is positioned to the user to stop the bicycle, the credit will be deducted. When the credit is too low, the user's usage of the online bicycle will increase significantly.
“Comfortable riding experience is inseparable from the city's well-arranged driving lanes, and it is inseparable from the perfect and convenient living facilities.â€
In view of the situation of random parking and the like of shared bicycles, the construction speed of bicycle lanes around the country is accelerating. For example, in November 2016, the renovation of 26 bicycle lanes in Changsha City was completed. In the future, Changsha will also build 1,000 kilometers of bicycle lanes along the main and secondary trunk roads of the city and the north-south line and major water systems such as Xiangjiang River, Liuyang River and Qinshui River. Beijing will also start to weave a convenient bicycle lane network. The Beijing Traffic Management Department also focused on the illegal parking of 150 illegal parking streets. If the vehicle is violated or is stripped or directly towed away, the owner will be subject to penalty points and fines. It is estimated that by 2020, the bicycle lanes in Beijing's Fifth Ring Road will increase from the current 700 kilometers to 3,200 kilometers.
It should be noted that shared bicycles bear certain social functions, which are conducive to improving urban traffic and comply with the current urban environmental pollution control needs. The development direction is undoubtedly correct. As the Internet expert Ge Jia said, sharing bicycles is obviously a rare opportunity in the current entrepreneurial field. There is a large demand for ultra-short travel in cities, and it is difficult to improve by optimizing urban roads and controlling travel vehicles, especially In a traffic-stricken city like Beishang-Guangshen, sharing bicycles just fills this demand.
Sharing bicycles is indeed convenient for the citizens to travel, but the road to go in the future is still very long, and should be coordinated and multi-party.
In this regard, the industry suggests that the government should actively participate in the service work. The corresponding policies should be introduced to guide and standardize the shared bicycles, and encourage the entrepreneurial behavior of enterprises through the government to purchase services, and guide enterprises to provide better services to the society on the basis of achieving healthy development. Promote publicity and guidance in the whole society, improve the quality of the citizens, and create a good social atmosphere for the promotion and use of shared bicycles. Incorporate shared bicycles into the urban grid system, standardize management, and prevent the emergence of a cycle of “one-stop chaos, one tube will dieâ€, creating a good development environment for enterprises. Open public parking lots, increase support, and provide development space for enterprises.
Enterprises should take the initiative to take the initiative to assume corresponding social responsibilities, increase investment, and actively cooperate with the government to do a good job in urban management. Strengthen industry market management, establish a system of integrity and incentives to achieve healthy, rapid and sustainable development.
Citizens are the direct beneficiaries of shared bicycles. They must take the initiative to consciously care for shared bicycles, actively cooperate with the government and enterprises, and abide by traffic rules and operational rules.
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