Door and window locks, is it a "cup" or a "washing"?

In recent years, the national lock industry has been developing rapidly and has now become the world's largest consumer of lock manufacturing countries. At present, the annual sales of the domestic lock industry has reached more than 40 billion yuan, the production capacity has exceeded 2 billion sets, and the annual export volume has exceeded 10 billion yuan. In the future, China's lock market will continue to grow at a rate of more than 20% per year. Looking at an industry, a microcosm of related exhibitions, the future will also appear in the world's second largest hardware exhibition - the National Hardware Exhibition, the preparation of locks special exhibition, to promote the development of China's lock industry, but also prove that the lock industry in the future is limitless.

However, the outbreak of the international financial crisis in 2008 has had a significant impact on the national lock industry. At present, most of the national lock companies are relatively small, lacking brand appeal, low added value of products, poor quality and quality... These factors restrict the locks of the country. Industry development.

Then, the lock industry is facing the end, "cups" and "washing"?

"Washing": Opportunity in the post-crisis era

In 2008, a serious financial crisis broke out in the world, and the national light industry manufacturing industry was also hit hard. Especially in the export-oriented hardware industry, the lock industry is naturally difficult to escape. However, by the beginning of 2010, as the country spurred domestic demand, increased investment, and many other “rescue” policies, the country has entered the post-crisis era, and the lock industry has begun to emerge from the predicament. In terms of domestic demand, the state has started a supportive housing project, rural infrastructure construction, infrastructure construction such as railways, highways, airports, and reconstruction work in earthquake-stricken areas, all of which require a large number of hardware products, including lock products. This can be a good news for lock companies. At the same time, the recent domestic real estate market is extremely hot, and a large number of new real estate construction has also promoted the demand for lock products.

With the introduction of a series of stimulus export policies such as the increase in export tax rebates and the thawing of the international lock market, the demand for national lock products has rebounded sharply, and the export industry for the lock industry has begun to pick up. It can be said that the lock industry has re-entered a high-speed development period, and manufacturers have also ushered in new opportunities.

At present, the export volume of China's lock products orders has almost recovered to the level before the financial crisis, and all the lock manufacturers have already started to put into production. It is foreseeable that in 2010, the national lock industry will usher in a rapid development and growth. This situation is absolutely a "washing".

In the industry's influential '09 International Hardware Show, there have been hundreds of lock companies around the world, and most companies have received orders at the show, the response is very good. This proves that lock companies urgently need such a professional platform, they have the vision to seize the opportunity of the post-crisis era.

"Cups": poor product quality and grade

Guo Degang, a non-famous comic actor, said in a comic dialogue: "The lock takes a noodle and opens, and a pack of instant noodles can open a plot." It’s a joke, but it also reflects a problem: the quality of our lock products needs to be improved!

The comic dialogue is naturally exaggerated, but the facts have long proved that although our locks are not opened by the noodles, the quality is not very good. One of the most important quality indicators of the lock product is the mutual opening rate of the product, that is, the same key can open several locks, and the same lock can open the probability with several keys. At present, the world's well-known brand locks open rate is only tens of thousands of points. The mutual opening rate of domestically-made locks is also about 6,000. However, some informal and non-production strength lock manufacturers produce 30%. One, such a lock, the safety and reliability is too bad.

In addition, China's lock industry is still relatively backward, and the average selling price of locks is also very low. The survey is only 1/15 of the United Kingdom and the United States. In foreign countries, the lock price is usually more expensive than the door because the heart is locked. At present, the development of new varieties of locks abroad is very active, and many new materials, new technologies and new processes are continuously applied to the lock industry. In contrast, the national locks enterprises are still relatively weak in innovation.

The low quality of our products means that our export lock products can only attract customers at low prices. They can only occupy the low-end market. They can only rely on low labor costs to earn a meal. This meal is not so delicious. From time to time, you can eat. Therefore, it is necessary to avoid the quality of the products and the low quality of the "cups". After the use of the post-crisis era, the export volume will increase and the opportunities will increase. It is also necessary for our lock companies to continue to work hard to develop new technologies, improve product quality, and eat for the future. Work hard on a big meal.

In order to achieve the goal of technological transformation and upgrading, we must go out, we must be able to see foreign advanced products, and we must be able to communicate with major international customers. At the National Hardware Show last year, there were many international hardware lock brands and major international customers coming to participate in the procurement. This also provided a good exchange and learning platform for domestic lock companies and increased order platforms. The 2010 International Hardware Show will also be held on September 28th at the Shanghai New International Expo Center. At that time, more international new products and major customers will appear at the exhibition, and continue to push the pace of China's lock enterprises to go out.

It can be seen that for the state-locked lock enterprises that are at the critical stage of development, the “cup wash” in 2009 has just been added for one year. However, the winter has passed, and the national lock industry is bound to usher in a bright spring.

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